How do I create an Instagram bio link?
Instagram allows only one link in a bio, so it works best to place a short, memorable tlnk.kr link there and reuse it across campaigns by simply changing its destination.
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Why is a short link better for an Instagram bio?
Instagram allows only one clickable link, in the website field of your profile, and links typed into a post caption appear as plain, unclickable text. Because of that, creators keep one bio link and repeatedly change where it points.
The automatic tlnk.kr/Ab3dE9 form works fine, but a name that shows your brand, like mybrand.tlnk.kr, builds more trust in a bio. See choose your own short link name for how to set one up.
Can I use it in the link sticker on Stories too?
Yes, you can paste a tlnk.kr address into the link sticker on a Story. Since Stories disappear after a day, creating a separate link with its own UTM value for Stories lets you tell that traffic apart from clicks on your permanent bio link.
What if I need to promote several products at once?
Since only one bio link is available, the common approach is a link-collection landing page that lists several destinations, with that one page's address placed in your bio. tlnk.kr is used to make that single representative address short and memorable.
Instead of editing your bio every time a campaign changes, just change that link's destination from the management screen, so followers always land on the current campaign through the same bio link.
How do I create an Instagram bio link?: step by step
- Prepare the destination URLHave the product or landing page URL ready. To separate channel performance later, add a tag such as utm_source=instagram first, as shown in how to add UTM parameters.
- Create the link on tlnk.krPaste the prepared address into tlnk.kr to generate the short link. Choose the custom subdomain-name option if you want your brand name to show.
- Add it to your Instagram bioOpen profile editing, paste the generated tlnk.kr link into the website field, and save.
- Test it yourselfTap the link on your own profile to confirm it lands on the intended page.
- Check the statsOpen the link's stats page (the emailed address for non-members, or your account page for members) to see clicks and referrers. See reading short link click stats for details.
Frequently asked questions
Can I change my bio link often?
Yes. Since you only need to change the destination address in the tlnk.kr management screen, your Instagram bio itself stays untouched while the destination changes per campaign.
Is the link in a post caption clickable?
No. Instagram does not make a link in a post caption clickable, so creators typically write "link in bio" to point followers to the bio link instead.
How many followers do I need to use the Story link sticker?
Any follower-count requirement is set by Instagram's own policy and may vary by account, so check the in-app guidance. tlnk.kr only provides the short link to put in the sticker.
Can I use tlnk.kr for Instagram ad links too?
Yes, you can shorten an ad landing page link. Some ad platforms restrict redirects under their own policies, though, so it is worth testing with a small budget first.